BARR

BARR (Building Assets, Reducing Risk) is a strengths-based educational model that provides schools with a comprehensive approach to meet the academic, social, and emotional needs of students through the use of data and relationships. With the same students and teachers, the BARR model produces statistically significant improvements in every school it’s implemented in. Building on the theme of rearranging the pieces, we created a modular, geometric campaign identity and custom typography to illustrate their main messages. This project was completed as part of a team while working at Brigade.